What Gentle is
Gentle is an iPhone app for daily affirmations. It has thousands of short affirmations, from self-worth to calmness, Lock Screen and Home Screen widgets, and guided breathing with a whispered voice and soft nature sounds. It's free to download; an optional Gentle Premium subscription unlocks all themes, topic choice and unlimited breathing.
There's no account, no feed and no streaks. It shows up when you asked it to, then leaves you alone. The app needs iOS 18 or later and is available in English, French, German, Japanese, Portuguese and Spanish.
Who makes it
Gentle is made by Better Tomorrow, an independent software studio from Lithuania that builds calm, thoughtful apps for iPhone and the web. On the App Store it appears as Better Tomorrow, MB, the studio's registered name. Gentle was first released in November 2025 as Not Alone and renamed in 2026. Same affirmations, same widgets, same privacy; only the name changed.
How Gentle is paid for
Gentle is free to download. The studio is paid by Gentle Premium, an optional subscription billed by Apple. There are no ads, and we don't sell data.
How our guides are written
The guides on this site are general, practical information about self-esteem, self-doubt and self-talk, written by the Gentle team. Where a guide makes a factual claim, it links to the source, such as NHS guidance or published research, and each guide lists its sources at the end. The guides show when they were first published and when they were last updated.
They are not written or reviewed by a clinician, and they are not medical advice.
We prefer public-health guidance and peer-reviewed research over blogs, and we don't make claims about what Gentle treats. When a guide changes in a meaningful way, its "Updated" date changes too. Spotted a mistake? Write to hello@getgentle.app and we'll correct it.
A note on care
Gentle offers kind words and a breathing exercise, not treatment. It isn't a substitute for professional mental-health care. If you're struggling, please reach out to someone you trust, a doctor or a qualified professional.
If you're thinking about harming yourself, call or text 988 (Suicide & Crisis Lifeline, US) or find a helpline in your country at findahelpline.com. In an emergency, call your local emergency number.
Privacy, briefly
Your name, your answers and your saved affirmations stay on your iPhone and are never sent to us. The app uses two outside services: Firebase Cloud Messaging, to keep your reminders scheduled, and RevenueCat, for the optional subscription. Neither receives your name or answers, and there are no analytics or tracking tools in the app. The Privacy Policy has the full details, and the Terms cover the subscription.
Contact
Questions, feedback or a data request: hello@getgentle.app. Writing about Gentle? See the press kit.